How Florence – Intelligent Health Messaging helps patients with breastfeeding support?

‘I was over the moon when I got my first message. I feel like an expert in breastfeeding and it’s all because of Flo’
Breastfeeding mum

Florence is being introduced to mums in hospital to help support them through breastfeeding. Florence gives supportive and motivational advice to mums which reassures them whilst they are breastfeeding. We hear a patient’s story in this video, where they experience a traumatic birth with their baby having its cord around their neck and tongued tied which made it difficult to breastfeed at first, but with the support of Florence, they are thriving and mum now feels like an expert in breastfeeding, thanks to Flo.